DhuMall Privacy Policy

This Privacy Policy ("Policy") explains how DhuMall and its affiliates ("DhuMall," "we," "us," or "our") collect, use, disclose, and protect your personal information when you interact with our website (shop.dhumall.com), mobile applications, and related services (collectively, the "Platforms").

1. Commitment to Privacy

DhuMall is committed to protecting your privacy and complying with the Personal Data Protection Act 2010 ("PDPA") of Malaysia. This Policy outlines our data processing activities and your rights under the PDPA.

2. Information We Collect

We may collect the following categories of personal data:

• Identifiers: Names, contact details (phone numbers, email addresses, addresses), usernames, passwords, user IDs, IP addresses, device IDs.
• Commercial Information: Transaction history, purchase history, order details, delivery information, payment information (credit card numbers, bank account details - anonymized where possible), browsing history, search history.
• Internet or Electronic Network Activity Information: Network activity logs, browsing history, cookies, website usage data.
• Geolocation Data: Location data (if you enable location services) for purposes such as delivery or personalized services.
• Audio, Electronic, Visual, or Similar Information: Recordings of customer service calls (with appropriate consent).
• Sensitive Personal Data: Where necessary for services or with explicit consent (e.g., date of birth, gender, race, ethnicity, religious beliefs).
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3. How We Collect Information

We collect information through various means, including:

• Directly from you: When you register an account, place an order, contact customer service, participate in surveys, or provide feedback.
• Automatically: Through cookies, tracking technologies, and server logs.
• From third parties: With your consent or as permitted by law (e.g., credit bureaus, fraud prevention agencies).
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4. How We Use Your Information

We use your personal data for legitimate business purposes, including:

• Providing and improving our services: Processing orders, delivering products, providing customer support, personalizing user experience, improving website functionality.
• Marketing and communication: Sending promotional offers, newsletters, and updates (with your consent).
• Fraud prevention and security: Detecting and preventing fraudulent activities, ensuring the security of our platforms.
• Compliance with legal obligations: Fulfilling legal and regulatory requirements, responding to lawful requests from authorities.
• Business operations: Analyzing data, conducting market research, improving our business operations.
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5. Disclosure of Your Information

We may share your personal data with:

• Third-party service providers: Companies that assist us with our operations (e.g., logistics providers, payment processors, marketing agencies).
• Business partners: With your consent, for joint marketing activities.
• Law enforcement and regulatory authorities: To comply with legal requests or in response to a verified request relating to a criminal investigation.
• Other parties: As required or permitted by law, such as to protect our rights, property, or safety.
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6. Data Security

We implement appropriate security measures to protect your personal data from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is completely secure.  

7. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Policy or as required by law. We may retain certain data for longer periods for legal, regulatory, or business purposes (e.g., fraud prevention, dispute resolution).  

8. Your Rights

Under the PDPA, you have the following rights:

• Access: Request access to your personal data.
• Rectification: Request correction of inaccurate or incomplete data.
• Erasure: Request deletion of your personal data in certain circumstances.
• Restriction: Request restriction of processing your personal data in certain circumstances.
• Data portability: Request a copy of your personal data in a portable format.
• Object: Object to the processing of your personal data in certain circumstances.
• Withdraw consent: Withdraw consent for the processing of your personal data for specific purposes.
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9. Children's Privacy

Our Platforms are not intended for children under the age of 18. We do not knowingly collect personal data from children.

10. Cookies and Tracking Technologies

We use cookies and other tracking technologies to enhance your experience on our Platforms. You can manage your cookie preferences through your browser settings.  

11. Changes to this Policy

We may update this Policy from time to time. We will notify you of any material changes by posting the updated Policy on our Platforms.  

12. Contact Us

If you have any questions or concerns about this Policy, please contact us at support@dhumall.com or by writing to us at

DhuMall Sdn. Bhd.

K03-12-11, Tower 3, UOA Business Park,

Jalan Pengaturcara U1/51,

Kawasan Perindustrian Temasya,

40150 Shah Alam, Selangor, Malaysia.

Disclaimer:

This Policy provides a general overview of our data privacy practices. It may not cover all possible situations. This Policy is subject to change and may be updated from time to time.

By using our Platforms, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

Effective Date: 1 January 2025